You are your brand
Your product, your services, your communication, your history — all these elements define your brand and have been created and cultivated by you already.
We’re not here to create a brand, the goal is to make a ‘Brand Identity’ together, something that visually represents the brand you’ve already brought to life. This is your creation that we’re giving a visual language to.
I’ll look to you to define these qualities you already have in to descriptors to help define the identity.